BIOFACH AMERICA : The successful trade platform on the American organic food market
- US market: Organic food sales figures are continuing to increase
- A diverse supporting program
From 14 September to 16 September 2017, the Baltimore Convention Center will once again be dedicating itself entirely to organic foods. BIOFACH AMERICA – ALL THINGS ORGANIC, which is taking place at the same time as the Natural Product Expo East, will then be opening its doors for those involved in the organic market. Over 1,500 companies are expected to participate, of these 190 purely organic exhibitors, and more than 28,000 visitors. The trade visitors can once again look forward to a highly international event. Not only will there be a Korean pavilion and an enlarged Argentinian pavilion, but also a Polish one. In addition, companies from Italy, Great Britain, France and the Netherlands amongst other countries have announced their participation. NürnbergMesse offers the possibility of securing a niche in the popular Tabletop Area for organic food companies who decide at short notice to familiarise themselves with the American market and to present themselves without too much investment at BIOFACH AMERICA – ALL THINGS ORGANIC.
According to the Organic Trade Association (OTA), the American organic food market is continuing to develop positively. In 2016, Americans spent almost 50 billion US dollars on organic food. 14% of this turnover was achieved with fruit and vegetables. In the meantime, more than 82% of American households buy organically produced products. According to USDA ORGANIC, in order to meet the Americans’ demand for organic products, goods worth around 1.4 billion US dollars were imported in 2013, mainly fruit, nuts and vegetables, as well as coffee, tea and spices – and this trend is rising.
This market development is also palpable at BIOFACH AMERICA – ALL THINGS ORGANIC. “Organic food companies who sell these products have excellent chances of achieving a foothold in the American organic food market”, says Markus Reetz, Executive Director International Exhibitions at NürnbergMesse, and adds: “This year, there are several organic food exhibitors who, amongst other things, are presenting herbs, teas and also nut products and cereals of all kinds to trade visitors”.